Anti Anti is not your average brand consultancy agency and they wanted a website to show it.
We worked with Anti Anti to a develop an interactive website their users could get lost in. The result was a journey of happy discoveries for users.
Brand consultancy Anti Anti didn't want just another website; they wanted their users to get lost in the experience. So they asked us to create a website that would feel like Alice's trip down the rabbit hole.
The website was all about the freedom of choice. The interface was designed to change with the users every move - like the ground moving beneath them as they walk through the website.
Users were taken on a journey of happy discoveries; the menu constantly changes, there's a choice around which images will display in the background, and you can even change the font size. Just be careful - Anti Anti is a company of typography obsessed creatives - once you go small you can never go back.